advertising on tissue packets
the santas were giving out candy and little packets of tissues.
in Taiwan, tissues are a very handy tool for advertising. they give away tissues every time you get your scooter or car filled with gas. tissues (little packets, big boxes, all kinds) are printed with advertisers' logos and are a really clever form of reaching out to people who wouldn't know about your company otherwise.
on this packet it says Liu Cha Presbyterian Church. one of the santas gave it to me yesterday. another one gave me candy.